With the deepening of globalization today, the demand for cross-border medical services is growing continuously. With WeChat becoming a social platform widely used by users around the world, many medical institutions and enterprises have begun to provide cross-border medical services through WeChat public accounts. So, how to build an efficient and convenient cross-border medical service platform through WeChat public numbers?
What are the functions of WeChat public number development for cross-border medical services?
The professional WeChat Public Accounts Development company Infocode Blue Information Technology will in-depth explore the core functions and development points of WeChat Public Accounts in cross-border medical care, helping you to build a professional and user-friendly medical service platform.

Core functions of WeChat public number for cross-border medical care
Online appointment and consultation
The core of cross-border medical services is to provide patients with convenient medical consultation and appointment services. Through the WeChat public number, users can program professional clinics online, consult doctors or check medical institutions’ services. When it is started, an intelligent reservation system can be integrated to support users to choose doctors, time and service types, and automatically send reservation confirmation and reminder messages to improve user experience.
Multi-language support
Users of cross-border medical services usually come from different countries and regions, so multi-language support is essential. WeChat public numbers can integrate multi-language switching functions, supporting Chinese, English, Japanese, Korean and other languages, making it convenient for users from different countries to use. In addition, online translation services can be provided to help users and doctors communicate with them inaccurately.
Electronic Disease and Health File Management
In order to facilitate cross-border patients to share health information between different medical institutions, WeChat public numbers can develop the electronic disease management function. Users can upload and view their illnesses, check reports and image data, and authorize doctors to visit. At the same time, the platform can also provide health file management services to record users’ health data, such as blood pressure, blood sugar, weight, etc., to help users better manage their own health.
Online payment and insurance connection
The payment cycle for cross-border medical services is usually more complex and involves different currency and payment methods. WeChat public numbers can integrate multi-coin payment functions, which supports users to use WeChat payment, credit cards, payment treasures and other payment methods. In addition, you can cooperate with insurance companies to provide direct insurance payment services and simplify users’ payment processes.
Far Clinic and Video Consultation
For some patients who cannot be admitted to the scene, WeChat public can develop the far-distance diagnosis function to support doctors to provide consultation services to patients through video calls. This function is especially suitable for patients with chronic diseases or patients who need regular visits, which can save time and transportation costs.
Health information and popular science education
In order to enhance users’ health awareness, WeChat public can regularly push health information and popular science articles, covering disease prevention, health management, medical policies and other aspects. In addition, you can also develop a Health Question Mockup to invite experts to answer users’ health questions and enhance users’ stickiness and trust.
User Review and Reaction System
In order to improve service quality, WeChat public numbers can develop user evaluation and feedback systems. After completing the service, users can evaluate doctors or medical institutions and make suggestions for improvement. The platform can continuously optimize service processes based on user feedback and improve user satisfaction.
Key techniques for the development of WeChat public numbers for cross-border medical care
Data Security and Privacy Protection
Medical data involves user privacy, so when opening WeChat public numbers, data security and privacy protection must be ensured. Encryption technology can be used to protect users’ illness and health data, and strictly abide by relevant laws and regulations, such as the Personal Information Protection Law and the Health Medical Data Safety Management Regulations.
Intelligent customer service and AI technology
In order to improve service efficiency, an intelligent customer service system can be integrated and AI technology can be used to provide users with 24-hour online consultation services. Intelligent customer service can answer users’ common questions, such as reservation process, fee instructions, etc., to reduce the pressure of manual customer service.
Cloud calculation and large data analysis
Cross-border medical services involve a large amount of user data, so they can analyze users’ health data and provide personalized health suggestions through cloud computing and large data analysis technology. For example, according to the user’s disease and health profile, appropriate medical services or treatment plans are recommended.
The operation strategy of WeChat public number for cross-border medical care
Precise marketing and user traffic
In order to attract more users, we can promote it in target countries and regions through the precise marketing strategy. For example, use WeChat advertising, social media and KOL collaboration to increase the popularity of the platform. At the same time, users can be attracted to register and use through promotional activities or free consultation services.
User layered and personalized services
According to user needs and behavior data, users can be divided into different levels and personalized services are provided. For example, for patients with chronic diseases, health management suggestions can be pushed regularly; for users who use the platform for the first time, detailed usage guidelines and consultation services can be provided.
Cooperate with medical institutions
In order to improve the professionalism and service scope of the platform, we can cooperate with well-known medical institutions at home and abroad, invite experts to join the platform, and provide a variety of medical services. At the same time, you can memorize the platform through cooperative hospitals to enhance users’ sense of trust.
For more information about WeChat Public Developer, or if you want to know about the public fee, please contact Blue Customer Service.