Keyword Mining is a process of identifying, extracting and analyzing important vocabulary or shorts in text data that are often closely related to a specific topic, concept, or searching for meaning. Keyword mining plays an important role in search engine optimization (SEO), content marketing, market research, natural language processing (NLP), and data analysis.
Google SEO Optimization How to explore keywords? Introduction to keyword mining tool
- Google Keyword Planner: This is part of the Google AdWords advertising platform, which is mainly used to help users find out the search volume and level of competition for various keywords.
- Google Trends: This tool allows you to view the trends of searches for a specific keyword over the past period of time and the search popularity in a specific region.
- Google Autocomplete: When you enter keywords in the Google search box, Google will automatically complete and provide a set of related keywords. This feature can also be used as a keyword mining tool.
- Google Related Searches: At the bottom of the search results page, Google will display a set of search terms related to your search content, which is also a good keyword mining source.
- Google Analytics: Although this powerful analytics tool does not directly provide keyword mining, it can help you understand which keywords can attract more traffic by analyzing users’ search behavior and traffic sources.
- Google Search Console: This tool allows you to view how your website is displayed in search results, including search traffic, rankings and other information, and can help you discover new promising keywords.
- Google Ngram Viewer: This is a graphical tool that can search for the frequency of short Chinese text in books, and can be used to discover potential keywords.
- SEMrush: This is a tool that provides detailed keyword research and SEO reports, including keyword search volume, CPC (click cost), search results, and the level of competition among keywords.
- Ahrefs: This is a powerful SEO tool that provides functions such as keyword research, reverse link analysis, and website ranking tracking.
- Moz Keyword Explorer: This is a keyword research tool launched by Moz, which can provide information on the number of keywords, search volume, competition level, and organic click rate.
- Ubersuggest: This is a free keyword tool launched by entrepreneur Neil Patel. It can provide you with information on keyword search volume, SEO difficulty, and payment difficulty.
- KWFinder: This is a special keyword research tool that can help you find long-tail keywords and provide relevant parameters such as search volume, CPC and PPC.
- Long Tail Pro: This is a tool that focuses on long-tail keyword research, and displays the competition of keywords through the Keyword Competitiveness (KC) index Buzzsumo: This is a tool that can view the popularity and influence of a specific keyword on social media, helping to understand which topics and types of content are easier to attract users.
